Why learn Typography?

Typography knowledge can be applied to many things in life. If someone is working in a field of anything pertaining to Art it will come in handy. However, even if your furutre endvors do not include anything artsy, typography is useful in appreciating everyday things like billboard fonts. Learning to create your own typeface can truly change the message that you are trying to convey. Some letters flow with fluidity because the font is smooth, some fonts may be jagged and provide an edgy look and feel. In other words, Typography is simple enough to gibe us information, or even to stir our emotion. Typography simply has the power to change people's mindset, belief, and perception.